Search Atlas
Search Atlas is a platform that automates SEO, content, local listings, Google and Meta ads and AI search visibility from one dashboard. Its OTTO SEO engine applies technical and on-page fixes automatically, while Content Genius, Site Auditor, GBP Galactic, LLM Visibility and Atlas Agent cover content, audits, local profiles, AI citations and campaign execution. Paid plans start at $99 per month after a free trial.
What is Search Atlas?
Search Atlas is an agentic marketing and SEO platform, also branded SearchAtlas, that runs organic search, paid ads, content, local listings and AI search visibility from a single dashboard. Instead of stitching together a keyword tool, a site auditor, a rank tracker and a content optimizer, teams connect their site and ad accounts and let the platform analyze what is happening, decide what to do next and ship the work automatically. The company frames it as a marketing coworker that never sleeps, and says it is based on more than 3,200 G2, Capterra and Gartner reviews.
The product's engine is OTTO SEO, an automation layer that applies technical fixes and on-page improvements straight from live search data without a ticket queue. Alongside it, Atlas Agent turns a stated goal into work that ships across every channel, Smart Ads builds and adjusts Google and Meta campaigns by moving budget, bids and targeting as performance shifts, and Content Genius researches, writes and publishes content designed to rank and get cited. LLM Visibility tracks where a brand appears in ChatGPT, Gemini, Google AI Mode, Perplexity and Copilot and helps win back lost citations, while GBP Galactic keeps Google Business Profiles current across locations and Site Auditor and Site Explorer cover technical health and competitor research.
Execution runs on Universal Credits, a shared monthly budget that every action draws from. Starter includes 50,000 credits, Growth 120,000, Pro 400,000 and Agency 1,000,000 or more. Credits move projects, seats and limits across four plans: Starter at $99 per month for one brand, Growth at $199 for teams that want AI visibility and paid acquisition, Pro at $399 for agencies packaging the platform under their own brand with white-label dashboards, and Agency from $999 for a full client portfolio. Every plan connects and publishes to any CMS, including WordPress, Shopify and Webflow, and each starts with a seven-day free trial.
Agencies are a central audience: client portals, branded dashboards, automatic reporting, portfolio summaries and link-building outreach run inside the same system. Search Atlas describes itself as GEO and AEO software as much as SEO, reflecting the shift toward being cited in AI answers rather than only ranking in a list of links.
Search Atlas Core Features
OTTO SEO
an automation engine that applies technical fixes, on-page improvements and content changes straight from live search data.
Atlas Agent
turns a stated marketing goal into work that ships across AI answers, search, ads and content.
AI visibility (LLM Visibility)
tracks where you surface in ChatGPT, Gemini, Google AI Mode, Perplexity and Copilot, and helps reclaim lost citations.
Content Genius
researches, writes and publishes SEO content designed to rank and earn AI citations, with an AI content suite and edits.
Smart Ads and Meta Ad Studio
build and manage Google and Meta campaigns, moving budget, bids and targeting as performance shifts.
Site Auditor and Site Explorer
run technical site audits, on-page audits, competitor research and backlink analysis from one place.
GBP Galactic and Local Citations
keep Google Business Profiles and local listings accurate across single or multi-location brands.
Report Builder and white-label dashboards
consolidate ranking, AI visibility and campaign results into branded reports for clients.
Who is Search Atlas for?
Search Atlas is built for teams whose job is to make websites visible in both Google and AI answers. Its pricing page names four audiences: SEO agencies, in-house marketing teams, independent consultants and multi-location brands, and it works especially well for anyone managing several websites or client accounts from one login. SEO agencies are the primary audience. The Pro and Agency tiers add white-label dashboards, branded reporting, client portals, unlimited keyword tracking and portfolio-level capacity, so an agency can resell the platform under its own name, summarize results across a client roster and run link building and digital PR from the same place. The company actively invites agencies to package Search Atlas into their service offering. In-house marketing and content teams use it to consolidate a stack. Growth adds AI visibility across ChatGPT, Gemini and Google AI Mode plus Meta and Google Ad Studio, so a small team can cover organic search, paid acquisition and content without adding headcount or extra vendors. Teams already paying for a keyword tool, a content optimizer and a reporting tool often replace several subscriptions at once. Local and multi-location businesses are a third group. GBP Galactic and Local Citations keep Google Business Profiles accurate across many locations, and the GBP and HDC limits scale from three profiles on Starter to hundreds on Agency. Solo consultants and freelancers fit the entry tiers, running one brand or a handful of clients on limited credits, while enterprise brands and larger agencies use Agency and Enterprise options for volume, priority support and guided onboarding.
Search Atlas Use Cases
Automate technical SEO fixes and on-page improvements without filing a queue of dev tickets.
Track and grow mentions and citations across ChatGPT, Gemini, Perplexity and Google AI Mode.
Generate, optimize and publish SEO content from research through to a connected CMS.
Build and optimize Google and Meta ad campaigns with automated budget and bid changes.
Manage local listings and Google Business Profiles for one or many locations.
Package SEO results into white-label, branded dashboards and reports for agency clients.
Run competitor, keyword and backlink research from a single dashboard instead of several tools.
Run link-building outreach and digital PR as part of the same optimization loop.
Search Atlas Pros and Cons
Pros
- One platform spans SEO, AI search visibility (GEO/AEO), content, Google and Meta ads, local SEO, site health and reporting, replacing many separate subscriptions.
- OTTO SEO and Atlas Agent automate execution, applying fixes and shipping content that would otherwise require manual work or a ticket queue.
- Agency-focused: white-label dashboards, client portals, branded reporting and portfolio summaries are built in from the Pro and Agency tiers.
- Clear published pricing from $99 per month with a seven-day free trial including a free one-on-one onboarding session.
- Universal Credits give one shared execution budget across every tool, so teams can spend capacity where it matters most each month.
Cons
- There is no ongoing free plan; the cheapest paid tier is $99 per month and access starts with a seven-day trial only.
- Capabilities are staged by tier, so AI visibility, ads and white-label reporting require Growth or Pro, and a full portfolio needs Agency pricing.
- Credit-based execution budgets can run out on heavy usage, and larger projects, seats or locations push teams toward higher, less transparent Agency and Enterprise quotes.
FAQ About Search Atlas
Search Atlas Pricing
Search Atlas is a paid SaaS with a seven-day free trial and four monthly tiers: Starter at $99, Growth at $199, Pro at $399 and Agency from $999 per month, each offering more Universal Credits, sites powered by OTTO, projects and seats.
Check official pricingFree Trial
Seven-day trial with full access and $0 today. Growth and above also include a free one-on-one onboarding session.
Starter
Run Search Atlas on one brand. 50,000 Universal Credits, 1 project and 1 seat, 1 site powered by OTTO, Atlas Agent and OTTO SEO, Content Genius and AI Content Suite, and publishing to any CMS.
Growth
The full growth engine for teams. 120,000 Universal Credits, 2 projects and 3 seats, 2 sites powered by OTTO, AI visibility across ChatGPT, Gemini and Google AI Mode, plus Meta and Google Ad Studio. Includes a seven-day trial and free onboarding.
Pro
Package Search Atlas into your client offering. 400,000 Universal Credits, 4 projects and 5 seats, 4 sites powered by OTTO, five AI platforms including Copilot and Perplexity, and white-label dashboards and reporting.
Agency
Capacity for a full client portfolio. From $999 per month with 1,000,000 or more Universal Credits, 10 projects and 10 seats, 10 sites powered by OTTO, client portals, branded dashboards, unlimited keyword tracking and priority support eligibility.
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