Recraft
Recraft is an AI image generator for creating editable vector graphics, brand assets, icons, illustrations, mockups, and commercial visual designs.
What is Recraft?
Recraft is an AI image generator and design tool focused on editable visual assets, including vector-style graphics, illustrations, icons, brand elements, and commercial design outputs. It is useful for users who need more control than a typical prompt-only image generator provides.
Designers, marketers, product teams, agencies, and founders can use Recraft to create consistent visuals for websites, apps, campaigns, social media, presentations, and brand systems. Its strengths include design-oriented outputs, visual style control, and workflows that can support production assets rather than only concept images.
Recraft Core Features
Vector generation
Create editable vector-style graphics and illustrations.
Brand asset creation
Generate icons, logos, and campaign visuals with style control.
Image editing
Refine visuals for layouts, products, and marketing use.
Mockup generation
Create product and presentation mockups for design workflows.
Style consistency
Keep generated assets aligned with a visual system.
Commercial visual design
Produce assets for websites, apps, ads, and presentations.
Who is Recraft for?
Recraft is for creators, designers, marketers, agencies, small businesses, social media teams, product teams, and brand teams that need faster visual ideation or AI-assisted image production. The exact best-fit audience should be confirmed after reviewing the official workflow and pricing.
Recraft Use Cases
Create editable logo or icon concepts.
Generate product mockups for campaigns.
Convert images into scalable vectors.
Remove backgrounds from product visuals.
Produce ads and posters from prompts.
Integrate image generation through the API.
Recraft Pros and Cons
Pros
- Strong vector and design asset workflow
- Official API pricing is documented
- Useful for production-oriented visual assets
Cons
- Commercial rights depend on selected plan
- Vector outputs may still need designer review
- API costs require budget planning
FAQ About Recraft
Recraft Pricing
Recraft offers a free plan with 30 credits per day. Paid plans include Basic from $12/month for 1,000 credits, Pro from $20/month for 2,000 credits, Teams from $22/month for 2,000 credits, and separate API unit pricing.
Check official pricingFree
Free access for trying Recraft with daily credits.
- 30 credits per day
- Credits reset every 24 hours
- Basic image and vector generation access
- Generated images may be public
Basic
Starts at 1,000 credits; official docs also list $10/month when billed annually.
- 1,000 monthly credits
- Private image generation on paid plans
- Commercial usage rights while subscribed
- Monthly or annual billing
Pro
Pro credit tiers start at 2,000 credits and scale up for heavier use.
- 2,000 to 16,000 monthly credit tiers
- Advanced generation and editing workflows
- Top-up credits available
- Subscription credits renew monthly
Teams
Team plans start at 2,000 credits and add collaboration controls.
- Shared custom styles
- Centralized account management
- Premium 24/7 support
- Single Sign-On support
API
API pricing uses prepaid API units and varies by endpoint.
- API unit packages are purchased in advance
- Generation and editing endpoints consume different units
- API costs should be checked against official docs
- Separate billing from the regular app plans
Recraft Alternatives
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